Learning & Development

In Partnership with the IDM

Building your data-driven and digital transformation capabilities & and skills

Institute status. Digital-first learning portfolio. Driving excellence in data-driven marketing for over 30 years


IDM Online Courses

Enjoy the flexibility of devising your own personalised study routine with our online courses. Created by experienced industry practitioners, using content that is unique to the IDM.

Transform your career with the right digital or data-driven marketing qualification. To help marketers find the right course, we provide online qualifications in the form of Certificates & Awards.

Corporate Training

Helping organisations to build world-class marketing capabilities using our proprietary 5 step marketing transformation programme.

In the digital age, where marketing methods and the skills necessary for delivering objectives, strategy and tactics are changing continuously, being responsible for building a marketing team that can drive business growth takes focus.

Online Professional Certificates - SEQUEBB in Partnership with the IDM

Online Awards - SEQUEBB in Partnership with the IDM

IDM Award in Direct Mail

Learn how to put the core principles, concepts and practical applications of direct mail into action and how to plan, develop and deliver highly targeted and personalised direct mail campaigns.

Details & Pricing

IDM Award in GDPR

The Award in GDPR will give you a clear understanding of the main legal requirements and information to make sure your marketing activities involving personal data are compliant to the GDPR and DPA18.

Details & Pricing

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